Tag Archive

Communication In The Mobile, 160 Character Or Less, World Of Marketing

Published on January 15, 2013 By Jeff Sheehan

Perhaps not since  the late 1400’s, when Johannes Gutenberg invented the printing press, has communications undergone such a significant change than it has since the introduction and adoption of 160 character text messages. This so-called SMS concept, or more commonly known as text messaging, was first developed in 1984 by Friedhelm Hillebrand and Bernard Ghillebaert as a […]

7 Predictions For 2012 From Around The Web That I Agree With

Published on January 2, 2012 By Jeff Sheehan

Having reviewed countless  articles and posts that have focused on predictions for 2012, I thought I’d share a few with you from around the Web that I feel are relevant and which I agree with.- 1)Social Media Will Lose Its Sizzle – as part of a Washington Post article on Tech Predictions for 2012,  this summary contends that […]