Tag Archive

Referral Marketing On Steroids- Best Finds From Best Friends

Published on May 1, 2016 By Jeff Sheehan

Referral marketing has been around since the start of commerce. Throughout history, those who bought products or used services and liked them would simply tell others of their great customer experience and recommend the business to their family and friends. Fast forward centuries later and little has changed in word-of-mouth-marketing. For instance, according to a […]

In This Social Media Era, How Much Of Your Business Is By Referral? Guest Post By Emile Paradis

Published on February 13, 2012 By Jeff Sheehan

Even in this era of so much emphasis on Social Media, including Facebook, Twitter, LinkedIn, YouTube and other channels as lead generators, I often hear from people that their new business opportunities still come almost 100% by referral. This is particularly true for small businesses. While 100% may be the goal, usually the real number […]

Marketing Lessons Learned From My Paper Route

Published on January 2, 2012 By Jeff Sheehan

As we begin this new year, I can’t help but reflect on my many years of involvement in marketing and sales. If you check out my LinkedIn profile, you’ll understand.  Not on my LinkedIn profile, are the marketing and sales positions that I had as a kid that really have shaped where I am today […]