As we close out 2012, it is nice to reflect back on what we’ve done over the past year. I’m sure that it has been a year of challenges, but also one of many accomplishments for so many of you. It’s probably nice for an awful lot of us to be able to take the next week off and enjoy time with family and friends and reflect on things before starting a new year.
As we recall what has transpired over this past year, we can’t help but being totally amazed at the many developments and changes that have taken place in the Social Media arena. It seems like not a day passed without some new development or event within Social Media that caused us to have to step back and really understand what it meant for us and the overall marketing profession. All in all, it was a year that was one of constant change. I look for 2013 to be very similar and one which will challenge everyone to keep up with all that is going on.
I came across a great infographic this morning from The SEO Company that cleverly describes the state of Social Media in 2012 that I’d like to share. More importantly, the reference to Social Media as, ” from what was once considered a trend has now become a way of life and now the way we do business”, is exactly the way I feel. The use of Social Media has become so pervasive and is so much a part of everyone’s lives that it is hard to escape it.
The State of Social Media 2012 by The SEO Company